Our proposal does not aim to give the existing factory a new face, but rather to bring its identity to the surface: the new S. Pellegrino Factory and Experience Lab will emerge from the natural environment just as the mineral water gushes from the spring. With the goal of creating continuity between production and consumption, we wanted to remove the traditional separation between production lines and offices typical of factories" - Bjarke Ingels


San Pellegrino Terme
San Pellegrino Headquarter
General indoor and outdoor lighting

Photo: Render BIG

w/ Bjarke Ingels Group
w/ M. Petrucci